Monday, 7 February 2011

Search Engines

How do search engines work and how have they developed?



I find it so annoying when I'm quickly trying to search up a simple term, word or something of interest and the search engine brings up something completely different, for example typing the word 'mobile information' into Google, you get loats of different electronic devices, I simply asked for a mobile but I now have to myself search through useless and unnecessary information, just to find one web page of what I want.
The link about takes you to a page that fully explains how search engines works and why we use them. This article explains that a search engine such as Google holds millions if not billions of pages, all with their own separate links. When a specific word is entered into the search engine the program is filtered and the site finds and suggests users with the best or most popular pages.
 
 
Search engine results are mostly based on what the public have entered into the search engine the most, almost like a popularity contest. if a website is often looked for more that another this site will appear high up in the list of search results. Some companies pay the creators of certain search engines so that their website appears first in the selection of websites that has offered to internet browsers.


An example of this can be seen if you type 'homer' into a web search engine such as Google.

Homer is a famous ancient Greek poet; his work had an enormous influence on the history of literature. however when searched under Google images there are 23 images of  'Homer Simpson' a children’s cartoon character before the actual historical 'Homer' from 850BC!



What a time waster. Some people may see it as a small problem, however it can cause a great inconvenience if in a rush and trying to find a piece of information quickly, additionally some may say that it is a great disrespect that a cartoon comes before a influential man that help evolve linguistics.

 When thinking of unreliable search engines, the 'Bing' advert comes to mind:




These adverts comically shows how annoying it is to be looking for a particular thing in a search engine and come up with something else that has no real relation to it. It could be a simple as a similar spelling and you receive on your screen a load of information that you didn’t want. Carew says, in 'Teaching our children' that 'reliable information is key...', 1990, it's true, getting the correct information when using it for academic purposes is very important, so it is 'key' that information is expressed to the public in the best way possible.

No comments:

Post a Comment